Where Luck Meets You
A brand born from the idea of “Luck Points” — bringing you better sound, brighter moods, and unforgettable stories.
A Luck Boost
from the World of Games
LUKLUK is derived from the English word ‘Luck’ and also represents the ‘luck value’ parameter in many games. We hope that when you put on these headphones, hear a certain sound, and see the LUKLUK logo, it’s like pressing a hidden button to boost your luck.
Just as Pocari Sweat is synonymous with youth, LUKLUK also aims to be synonymous with happiness, fulfilling dreams, and companionship. Our approach isn’t about cold, high-tech solutions, but a passion to experience ‘hearing happiness’ together with everyone.
Our first product, Aoharu01,
in collaboration with 'Youth x Fetish', designed specifically for ASMR.
Aoharu01 is LUKLUK’s first true wireless Bluetooth earphone, named after ‘youth’ (Aoharu), inspired by the sensory experience of late-night whispers, fingertip touches, and game character voices. It is a four-way joint project by DLsite x Youth x Fetish x MOONDROP x GothamProAudio, featuring truly ‘ASMR-customized sound performance’. Each earbud expresses: ‘Hello, welcome to your own personal auditory universe.’
